When it comes to making Instagram/Facebook stories, social media graphic posts or banners, you want to have a cohesive feed and similar branding and colours.

It’s time for another social media blog post! Honestly, this post was driven by things I’ve been seeing going around on Instagram that need to stop. Whether you have 10 followers or 10,000, these tips can help you run a more authentic Instagram account. If you have any questions or want any other tips, send me a DM.

Whether you only have your personal Instagram or you’re in charge of managing upwards of 10 accounts (that’s me lol), you are likely concerned about your feed. After all, Instagram is a photo-sharing platform turned marketing tool turned influencer hub. While you might only be sharing photos with 50 of your closest friends, having an aesthetic feed can be super fun. However, if you are running a business or trying to appeal to a large group of people, an aesthetic feed is a must. Here are my tips on how to create an aesthetic Instagram feed that represents your brand.